
Embry-Riddle Aeronautical University - Worldwide, the world’s largest, fully accredited university specializing in aviation and aerospace, offers more than 30 undergraduate and graduate degree programs. Embry-Riddle educates students at two residential campuses, through the Worldwide Campus (ERAU-W) at more than 150 locations in the United States, Europe, Asia, Canada, and the Middle East, and through online learning.
Visit Client Website :: www.Worldwide.ERAU.edu
Reach :: ERAU-W hired The Alexis Agency to broaden its civilian enrollment while sustaining its established military market. Our goals were to build a new and continued affinity to the ERAU-W brand and implement strategic internal communications.
Frequency & Consistency :: The Alexis Agency built on the client’s existing brand awareness by broadening the reach and visibility of ERAU-W in multiple cross-disciplinary markets. The approach consisted of global public relations, social media, print and online advertising, promotional video, and internal communications.
Results :: ERAU-W received publicity in international, national, and regional outlets, as well as in targeted premier trade and industry magazines. Their social media presence continues to see robust growth while on and off-line advertising generates interest in their undergraduate and graduate programs.